TStv to rival DStv as it rolls out pay per view model from October 1st

Digital satellite TV service, TStv Africa is set to resume operation in Nigeria on October 1.

The National Broadcasting Commission (NBC) made the disclosure after management of the satellite company paid a courtesy visit to its office on Monday.

In a statement on Tuesday, NBC acting director-general, Armstrong Idachaba, said the commission will give TStv the necessary support as it prepares to begin operations.

TStv Africa is a wholly owned Nigerian innovative multi channel outfit which had promised to operate pay per view model for the benefit of Nigerians.

The company said it will kick off full operations with the pay per view model.

“We promise on our side that we will continue to support you,” Idachaba was quoted to have said.

“At this time, I think that the major issue confronting the PayTv sector is the area of giving Nigerians option of deregulating purchasing capacity in terms of pay as you go concept.

“We believe this will give you the visibility if you remain committed to the idea. We welcome that option and wish that it serves as a stimulant and as a progressive index for other pay-TV operators to adopt.

“Some of them have come up with a lot of excuses for why pay-per-view is difficult and why it is not doable. We want you to be the galvaniser to prove the naysayers wrong that this is doable in the interest of Nigerians.

“Once you begin and you make a success of it through increased subscription base, we are sure that others will be drawn into it as it happened in the telecommunication sector.

“We are aware that it has been very challenging for you. All over the world dominant players will always want to remain in a dominant position.”

Idachaba said the NBC is committed to promoting local participation in the nation’s broadcasting industry, especially in the pay-TV sector, to create jobs and provide diversity for Nigerians.

The acting DG also admonished the firm to refrain from any activity that would give Nigeria a bad name.

“If you are acquiring rights, you must make sure that your rights are legitimately acquired. You must make sure you follow the rules of engagement strictly, study the broadcasting code strictly to have a robust future ahead of you,” he advised.

In his remarks, TStv managing director, Echefu Bright, said they visited the NBC management to seek its support for a peaceful rollout and to officially present samples of its decoders to the commission.

Bright gave an assurance that the novel pay per view concept was sacrosanct.

“The model is what we have experimented and implemented and it works and we have done everything we need to do for it Nigerians to benefit.

“Beyond that, we have enough boxes on ground that will cover the entire country,” he said.

Bight also gave an assurance that with the October 1 roll out, “every part of the country would be covered.”

“We currently have dealership in virtually every state in Nigeria and as I speak to you now our goods are already with them for October 1 roll out.

“The coverage from day one will be across Nigeria.”

He said the TStv has broadcasting rights to air the La Liga, FA Cup and Euro Cup.

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